Shugo Tokumaru "Katachi"

Katachi means “shape” as it relates to the essence of Japanese design: its form, symmetry, and workmanship. It also embodies the Japanese design aesthetic of the synergistic union of functionality and beauty. It usually refers to the manipulation of more natural materials like wood, paper, bamboo, metal, fiber, stone, and clay, but in this case it has become the music video of Japanese indie-pop musician Shugo Tokumaru which is an animation of over 2000 silhouettes cut from PVC using a computer-contolled cutter. Making katachi move, while preserving the aesthetic of fine craftmanship, all to the tune of Japanese pop, is actually quite stunning.

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